Tays is a Dutch musician whose work blends introspective lyricism with atmospheric production, creating songs that feel both deeply personal and universally relatable. Rooted in honesty and emotion, his music explores themes of identity, growth, and belonging, inviting listeners into moments of reflection. Through the Friends platform, we step into Tays' creative world to learn more about the experiences, influences, and process behind the music.
Tays
Can you remember the first time music felt like more than just something you listened to, when it became something you wanted to create?
That was in the summer of 2019 while I was going through one of the most difficult periods of my life. A year earlier I had graduated from high school and enrolled in a Software Engineering program but I dropped out after just six months. After that, I started working in scaffolding. I spent months doing physically demanding work, only to realize in the end that I was never going to be paid for the work I had done. At the same time, I was trying to earn my driver's license, which I had to pay for myself. Instead of going on the vacation I had been saving up for, I spent the entire summer working at a flower farm, tying bouquets just to make enough money.
The one thing that made those long workdays bearable was that I was allowed to wear earbuds. After the first few days, I discovered good kid, m.A.A.d city by Kendrick Lamar. I listened to that album on repeat every single day for the rest of the summer.
By the time summer was over, one thing had become crystal clear to me: I had to make music.
Growing up, what sounds, places, or experiences have had the biggest influence on the way you hear and make music today?
Before I turned eighteen I moved around a lot. Constantly having to put down roots and then leave them behind, adapting to new homes, schools, and friendships, not only shaped who I became but also the way I make music today.
My earliest memory of music is watching the music video for Eminem's "When I'm Gone" on TMF. My home life wasn't always an easy place for a child, and even at that young age, I felt an immediate and profound connection to his story. From that moment on, Eminem was almost the only artist I listened to until I was fourteen.
At the same time, I was exposed to very different musical worlds at home. My mother listened to Acda & De Munnik, while my stepfather, both consciously and unconsciously introduced me to bands like Dire Straits, Golden Earring, and Rage Against the Machine. Looking back, I think it's the combination of those influences: the urgency of rock and hip-hop, together with the storytelling tradition of Dutch music, that shaped the sound I make today.
Was there a moment when you realised music wasn't simply a passion, but something worth fully committing yourself to?
The first time I stood on a stage, in early 2023. Everything clicked. At that moment, I knew I was going to pursue music as a career.
Where do songs usually begin for you? With a lyric, a melody, a feeling, or something else entirely?
Every song starts differently. Since I produce my own music, it can begin with the sound of a synthesizer or a sample from an old record. Other times, it's just a single line that pops into my head during a specific moment, for example while driving my car, or standing in the shower.
It also happens quite often that I'll hear someone else's music and think, I want to make something that feels like this. What usually results in a song that sounds nothing like the original, but somehow captures the same emotion.
Your music feels deeply personal. How do you navigate the process of turning thoughts and experiences into something you're willing to share with the world?
Honesty is the most important thing to me when I make music. In everyday life, I still find it difficult to fully open up and share what's in my heart. Writing songs is how I find my way to that honesty.
I'm always trying to write from a place that's genuinely personal, while keeping it nuanced and approachable. I want people to be able to recognize themselves in the songs, not just hear my story. It's about finding a balance between being vulnerable and keeping enough perspective so that it does not feel like a trauma dump.
How do you know when a song is finished? Is it a conscious decision, or more of a feeling you recognize?
It's mostly a feeling. There comes a point where I can't take a song any further on my own, that's when I turn to the people around me. They'll come back with more developed ideas or production choices, and eventually there's a moment where everything just clicks.
When that feeling arrives, I know the song is finished. Having people around me whose opinions I trust makes an enormous difference in that process.
Outside of music, where do you find inspiration? Are there books, films, places, or everyday moments that regularly find their way into your work?
I find inspiration everywhere: in books, films, and especially in other people's music. The conversations I have and the relationships in my life constantly feed my creativity as well.
Every now and then, I also try to take myself on an artistic date. I'll go to a museum completely on my own, without my phone and without a plan. Creating that space to simply observe and experience things usually gives my inner artist exactly the kind of nourishment it needs.
Which artists, albums, or creative influences have helped shape your sound and perspective over the years?
Artists like Frank Ocean, Kendrick Lamar, Mac Miller, Sef, Abel, OutKast, Tyler, the Creator, and SAULT have had a huge influence on my sound over the years.
The albums that have shaped me the most are good kid, m.A.A.d city, Blonde, and IJsland. Each of those records showed me a different side of what music can be: honest storytelling, emotional vulnerability, and the freedom to create a world that's entirely your own.
In five years time, what are some projects you would love to have worked on?
I would love to act in a film or series one day, work in art direction for other artists, design clothing, and direct music videos.
I’m drawn to all these different creative fields because they each tell a story in their own way. At the core, it all comes back to building worlds and shaping emotion through different mediums.
What is something you are doing today that you feel will change the music scene tomorrow?
I blend genres like hip-hop and pop, with a focus on radical honesty and vulnerability. On stage, I aim to create an organic live experience where people can fully disappear into the present moment.
I’m drawn to authenticity, especially in a time where so much of life can feel increasingly artificial. That growing sense of “fakeness” in different parts of culture only makes real, honest expression feel more necessary.
Throughout our lives, we pick up lessons from many places, sometimes from friends, sometimes from more difficult encounters. Can you share one lesson you learned from a friend, and one you learned from a foe?
One lesson I’ve learned from a friend is that the only moment we ever truly have is the present. That realization has helped me a lot in letting go of constantly living in the future or getting stuck in the past.
Another lesson, from a “foe,” is that everything I despise in someone else also exists within me in some form. It’s a difficult truth, but one that has made me more self-aware.
And for our final question: what is a question you would like to pass on to our next guest? It can be serious, playful, or completely unexpected.
What was the last time you were completely indulged in “the now” being completely present?
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